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Link Value - How Much is a Text Link Really Worth?
The value or worth of a link will vary from person to person, but the main objective of any link is to bring traffic back to your website. If you know the name of the company that owns the directory, find more information about the company. Of course, it must be real traffic rather than bots or programmed scripts that may visit your website but offer no opportunity for sales or advertising revenue. People who are searching for a particular type of web site will use links directories as an alternative to doing a search engine query. There are a variety of ways to receive links but it can be difficult to determine how much each link is worth because of the numerous factors that reflect a link’s value. Various small free or paid directories are also worthy your attention. So let’s take a look at some of the factors that make up a link’s worth. An open directory has a massive set of categories of sites. Traffic - the ultimate goal of any link is to generate traffic. Obviously, the more traffic a link can generate the better the link is. The trouble here is that if a lot of people are buying featured links for a particular category, you may still be pushed quite a way down the list. Type of traffic - If you can receive targeted or relevant traffic it is much more valuable than non-targeted traffic. Link Text Relevancy

One relevant link is equal to 100 irrelevant links, you better guess how important is the link text relevancy, here relevant link text means the title of the link and very next paragraph after title. Link Location - It is important that the link is easily accessed. Before I continue, let me quickly define Link Popularity (link pop) for you. If the link is located on a page that can only be accessed by clicking through 5 other pages the link isn’t worth much. More experienced contributors can elaborate on more benefits, but as a new writer article directories don’t sound too bad. Also, if the link is coming from a “bad neighborhood” on the internet that will decrease the link’s value. The whole experience is a gamble and a step into the unknown, making you feel vulnerable and unsure. Link Type - Is the link a one-way link or reciprocal link. There is always a charge for featured links (this is one of the ways that link exchanges make their money). A one-way link is much more valuable than a reciprocal link especially to search engines. Important Aspect of Incoming Links:

Incoming links are evaluated on certain criteria and weight, there are four major aspect of incoming links on the basis of them each links are considered more valuable. There are many other contributing factors to a link’s value but these are the key points to consider. A big advantage of many online directories is that they offer national coverage. Just like anything of value, a link is worth what someone is willing to pay for it. If you happen to list your site in a directory that doesn’t follow the terms of service of the major search engines, you may find that you’ve done more harm in that single submission than the good you’ve been working to achieve. While a link may not be actually purchased for cash, something of value is always exchanged. It is essential that you make a specific designation of that category in order for it to be part of the other sites that have the same category. It be your time, information, a link on your site, or anything else of value. As a general rule, never ever submit a site that has a duplicated content or any link address that contains similar pages. To better understand the value of a link I have created a new project that will allow links to be traded in an open market environment such as the stock market. Does the company maintain dozens of directories or just this one? You do not want to deal with the company that runs dozens of directories because they are obviously just out for your money. Through this project I hope to get a better understanding of what a link is worth.

For web sites or even blogs, link exchange is very popular. Type of traffic - If you can receive targeted or relevant traffic it is much more valuable than non-targeted traffic. Of course, it is one way of getting more traffic to your site. It be your time, information, a link on your site, or anything else of value. The more links that you have, the more chances that the visitors on your site would increase - that is good to your business. But then if you want to increase the number of links to your site, you should know how to request links from other web sites. Google doesn’t show the real figures but you can take it from Yahoo and Msn, now what you have to do is to find out where exactly your competitors are linked and start putting your competitors’ incoming links to your master database with all required fields. This is where the problem sometimes arises. Traffic - the ultimate goal of any link is to generate traffic. You should know how to make a good request for links otherwise you would be tagged as a spammer. Also, if the link is coming from a “bad neighborhood” on the internet that will decrease the link’s value. In this case, you would not want this happen to your business. Link Age

Link age is one of the factors your website or webpage is going to be tested through, the older the links are the better they will be reliable. Here are some tips on how you can create good link requests for your web site. When sending email message for trading links, do not use titles that bluntly say what you want like “Trade links”. Link Domain Relevancy

Link domain relevancy is something that can’t be ignore, if your pointed incoming links are placed on the relevant domain and relevant page they will be highly appreciated and have more weight than your competitors. If people are not interested, all they have to do is click the delete button or report you and you would end up as a spammer. There are many other contributing factors to a link’s value but these are the key points to consider. Be creative with subjects for your emails. So let’s take a look at some of the factors that make up a link’s worth. You can start with the greetings. A one-way link is much more valuable than a reciprocal link especially to search engines. You can actually check on the contact person on the web site so that you can personalize the greetings. This has great impact rather than using Sir or Madam. Periodical Links: Periodical links are those links which will be active for certain period (such as 1 year or 2 years) after that they will be no more, usually these types of links are paid links

12. Make sure that you know something about their web site. While a link may not be actually purchased for cash, something of value is always exchanged. You just do not send links without knowing what the site is all about. You can even give in some feedback about the portion of the site that you wanted. You should only put in your web site link. One Way Links: One way links can be either dynamic or static but they will be only incoming links, they won’t be linked with your domain

8. As much as possible go away with other links that advertise on your email. Static Links: Static links are placed on plain SEO friendly pages that have plain URLs, they are considered very important links

6. This would really give in that you are spamming their mailbox. Few Lessons from Your Competitors!

If somehow you are finished with your database and you require more incoming links for your website, you shouldn’t worry about it as far as your competitors are there to guide you. So that would leave the email deleted in no time. Lifetime Links: Lifetime links are those links which will be active for life time as long as the domain is there

11.

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What is a link directory?

Here’s what DMOZ, the popular “Open Directory Project” has to say about what they do: The Open Directory Project is a web directory of Internet resources. Get your articles picked-up by publishers and exposure to their readers/audience. A web directory is something akin to a massive reference library. The quantity and quality of back links determine the popularity of the website in many search engines like Google. The directory is hierarchically arranged by subject - from broad to specific. However, be careful in your choice of link directory. The ODP is maintained by community editors who evaluate sites for inclusion in the directory. The easiest way to do this is to sign up for many of them in the same sitting, as most of them require a confirmation email in order to complete the sign up phase. They are our experts, and all submissions are subject to editor evaluation. I have personally tried one of the automatic submitters and was not happy with the performance. In essence, directories are yet another meaningful resource for web users to hopefully find the information they seek. If you write a great piece and submit it to a directory challenge yourself to find away to take the work and research and spin it to a paying market. DMOZ and Yahoo! Directories are the most popular. Directories have human editors that decide which submission will be included on the site. While you are waiting for the confirmation emails to come in, continue to sign up with the rest of the article directories, assembly-line style. This ensures that the information is helpful and does not overlap. Third, having links from link directories will help your web site pages to get indexed quickly. It in addition keeps scammers and “junk” websites out of the mix. There are thousands of such directories out there. Directories can be free or paid submission. Submitting to a free directory means there is no guarantee that your link will be posted. First, you will get targeted traffic to your site when people search the directory for your type of site. It can also take up to a few months before the submission is processed. Signing Up With Article Directories and Submitting to Article Directories

When you go to most of the article directories in the list in the Appendix, or when you find them online, most of them will require that you sign up to be an article author or submitter. Your site will usually be accepted when submitting to a paid directory. When I submit to directories, I always choose regular links and I only choose free ones. Yahoo! Directories is a popular source, but the cost is around $300 for one submission. In addition, make sure that when submitting a site to the open directory, the site content does not contain any malicious or very harassing contents on it. There are TONS of link directories on the web. By finding that specific category, you now have a highly detailed list of your possible competitors. In fact, a search for the term “link directory” on Google yields over a million results. Most of the directories that require a link back exist only to gain link weight for themselves and are not worth your time. By displaying your link in a directory, it immediately lends credibility and accessibility to your site. Because my personal primary strategy is that of writing many articles and submitting them to a very select few article directories rather than mass submitting to many article directories, I have simply chosen not to use or investigate article submitters. Therefore, it is in your best interest to submit to as many directories as possible!

Submit to as many free directories as you can. Just keep in mind that search engines will not penalize you because of your incoming links, but your outgoing links can do much harm to you. Chances are, quite a few will accept your link if it is unique and contains solid information. The easiest way to do this is to go, one by one, to each of the article directories and fill out the required information, and when you are finished, they will send you a confirmation email. You should also submit to as many paid directories as your budget actively allows. Now that we have established that search engine optimization is important in your Webmaster pursuits, we must now discuss ways to go about doing it. If you are operating on a small income, submission to ten smaller directories will prove to be more valuable than one submission to an expensive one like Yahoo!

Directories have become an invaluable resource to web users. You should aim to do about 200 to 300 submissions per month. Many people depend on directories the way society depends on the library system. This prevents you from being branded as a plagiarized copy or a site when by accident you have submitted such. Thus, it is important to be included in this ever-growing system of resources. Whether it is filling out a form, purchasing a product or anything else, it is reasonable to assume that a person interested in the information or products on your website is likely to be more responsive than a person who is not. Submitting your website to hundreds of link directories can be tiresome. com, an ideal article length is 400-750 words (but can be anywhere from 250-3500 words). That’s why software developers have created programs to help reduce the submission process time greatly, These programs are normally called Directory Submitters or Link Directory Submitters. Here are just a couple of reasons as to why search engine optimization is an important part of any business. By doing a search in Google, Yahoo or Msn you can find many different types of Directory Submitter programs you can download and use. The first time you do this, it will feel slow and tedious, but you will get more efficient with time.

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Many search engine optimization experts say creating artificial link popularity for higher search engine rankings is dead. You will want to spread your submissions between all of the page rank values. While there is some truth with reciprocal link trading being for the most part dead, one way links still work. Now that we have established that search engine optimization is important in your Webmaster pursuits, we must now discuss ways to go about doing it. Granted they work better with MSN and Yahoo, but I still personally see results with Google. Purchase one of the many link directory submission software packages out there. The dilemma with acquiring one way links in your niche is that there are not many sites lining up to link to you. This prevents you from being branded as a plagiarized copy or a site when by accident you have submitted such. For the most part you have to pay for good one way links. The quantity and quality of back links determine the popularity of the website in many search engines like Google. A lot of these sites charge annual or monthly fees and the money can add up fast. You will get enough hits here to keep you busy with submitting for the rest of your days. For some sites it’s worth it, but to the small entrepreneur it can eat into your profits and some times cancel out the benefits. You should also submit to as many paid directories as your budget actively allows. The secret to a good search engine ranking is really no secret at all. Each additional link will increase your page’s rank in the eyes of the search engine and for this reason, it is important to get as many links as possible. Build a quality content rich site that people love with and you’ll find a lot of websites and blogs will naturally link to you and the search engines will reward you with good rankings and plenty of free traffic. But this isn’t practical for everybody. One of the more popular and well respected directories that we have on the net is the Open Project Directory which is a directory of webs coming from internet resources. Some sites are static and should be. If they don’t tell you on the site, you can find it with Whois usually. Set up to capture leads, sell products and services. com, an ideal article length is 400-750 words (but can be anywhere from 250-3500 words). They’re not there to provide the general public with free content. A directory for web is working similarly and comparable to a very big and wide storage of information such as a library system. They’re run by busy people trying to make money. Listing your site on an un-reputable internet directory or a link farm can hurt your site as they do not follow the guidelines set forth by the major search engines. While you should do your best to provide a quality site for your customers and the future of selling is in social networking and intimate relationship building, it just isn’t practical for some. An open directory has a massive set of categories of sites. If your site is strictly commercial you will not get as much natural linking into your site as you’d like. If you are able to combine the one you get for free from www. If you want to save money, don’t have time to create loads of free content and want to improve link popularity without shelling out lots of money try submitting your site to general one-way link directories. There is a lot of copying and pasting involved in getting the article and the bio from your file to the article directory, and until you get efficient at that, you will be a little slow. They should be SEO friendly, meaning the directories should link directly to your website, not go through any kind of redirect. Does the company maintain dozens of directories or just this one? You do not want to deal with the company that runs dozens of directories because they are obviously just out for your money. It’s important to make sure they have a Google Page Rank. Don’t Overlook the Benefit of Internet Directories For Link Building

Utilizing internet directories as a link building tool is an often over looked method of link building. That way you know Google has indexed them and finds the directory to be a worthy site for inclusion. To qualify for the submission of the website to this kind of a web directory, the following steps can be followed:

1. And lastly, make sure they require no link back and that they’re free. Look at other submissions in the directory and in particular in the category you will submit your link to. There are getting to be a lot of one-way link directories and they’re fairly easy to find. However, if your article submission strategy is instead to write a few number or articles, but submit them to multiple article directories, it might be in your best interest to look into purchasing quality article submission software. Simply use Google or MSN to search for directories. But the benefits don’t end at traffic, most directories list the sites within their database in order of highest page rank to lowest. You’ll find lists made by SEO writers and you can take it from there. It is when one site includes a link to another site and that site places a back link in return. Make sure when submitting to a directory that you submit to the appropriate category related to your niche and make sure your submission title is a key phrase or word you’re trying to get a ranking for. Don’t go out and submit to thousands of these directories at once. There are thousands upon thousands of link directories out there to choose from. I recommend anywhere from 5-30 per month depending on how much time you have. Their owners will promote the directory and try to inflate its PageRank to attract submissions and then switch to yet another new directory using the same bait. Anything over that becomes spam in the eyes of the search engines. Give yourself a goal and work towards submitting a certain number of articles in a 1 month period. Don’t get greedy… play it smart and you will be rewarded with greater search engine rankings and more traffic.

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Directories will always be around, the future for directories will change as the internet changes, they will need to adapt and additional services. We also recommend that you avoid the directories which require a payment for a site to be included. The third important factor in directory submission is making sure you use the correct title, keywords, and descriptions in the right category. You can think of these links as votes in favor of you website (this is the way the search engines see it). Once your site is included in a directory the listing is permanent and you will receive traffic everyday. The easiest way to do this is to go, one by one, to each of the article directories and fill out the required information, and when you are finished, they will send you a confirmation email. Despite customer resistance, eventually the message will get through that submission is not necessary. It is essential that you make a specific designation of that category in order for it to be part of the other sites that have the same category. Search engines use directories to check the value of websites, remember directories are human edited and these directories add check for the search engines, one of the most popular directories that most search engines check with is dmoz. Also, the more people that visit the linked site from your site, you may find that they contact you back after seeing the traffic you are sending them. Submitting to directories is overlooked because it is so time consuming and it has to be done manually to be done right, but it is a great search engine optimization strategy. The dilemma with acquiring one way links in your niche is that there are not many sites lining up to link to you. Each listing carries a brief summary of the content contained within. But the benefits don’t end at traffic, most directories list the sites within their database in order of highest page rank to lowest. Links in directories are free, paid, or free but need a reciprocal link. There are getting to be a lot of one-way link directories and they’re fairly easy to find. A directory is a compilation of links that are organized in a way to make it easy to search on. Don’t Overlook the Benefit of Internet Directories For Link Building

Utilizing internet directories as a link building tool is an often over looked method of link building. Sometimes, you search for something in the directory and you don’t find it, not because it is not there but because the directory search script just doesn’t cut it. We recommend that you pay attention the following factors when considering a directory for your submission:

The Google PageRank or Alexa Rating of the Directory. If you decide to pay for a directory listing make sure the directory has a good page rank and has a proven traffic record, this way you know that the money you spent is well worth it. I recommend anywhere from 5-30 per month depending on how much time you have. Many directories offer free directory submissions. It is when one site includes a link to another site and that site places a back link in return. Paid and free are the most common form of directory model. By doing a search in Google, Yahoo or Msn you can find many different types of Directory Submitter programs you can download and use. A one way links or a link exchange is considered a free link. Don’t go out and submit to thousands of these directories at once. Search engines like to see a site updated regularly, and maintaining the directory will assure that all the links are still functional and that all the URLs still exist. With almost 400 different categories containing almost 6000 links in total you know that they have to be doing something right to be so popular amongst the general population!

Another great thing about the www. Many sites are rejected due to inappropriate descriptions. You will want to spread your submissions between all of the page rank values. The description is the most difficult item to define correctly. A few things to note about article submission software. One way to get help for an accurate description is to ask friends to view your website or ask people from forums to view your site. Build a quality content rich site that people love with and you’ll find a lot of websites and blogs will naturally link to you and the search engines will reward you with good rankings and plenty of free traffic. A description is not an advertisement and should never contain superlatives or excessive marketing hype. They are also called inbound or inward links. When writing your description you are not writing it to sell your product you need to write it showing the benefit of your product, no hard sell in the description. Link directories are ranked by Google just like any other web site. When using directory submissions you will see an increase in links and traffic to your site. While you should do your best to provide a quality site for your customers and the future of selling is in social networking and intimate relationship building, it just isn’t practical for some. These are great methods of driving traffic to your site. There is a lot of copying and pasting involved in getting the article and the bio from your file to the article directory, and until you get efficient at that, you will be a little slow. The main thing you want for your website is targeted traffic and traffic that converts into sales. One best way of achieving such popularity is building back links by submitting the site to web directories. When using a directory submission service make sure you find a service that will continually add your sites links to directories even after the initial submission. Because my personal primary strategy is that of writing many articles and submitting them to a very select few article directories rather than mass submitting to many article directories, I have simply chosen not to use or investigate article submitters. By paying one price for the initial submission and never having to pay again for additional submissions to directories is what you want. Submitting to a free directory means there is no guarantee that your link will be posted. The reasons for this are simple, submitting to directories is long monotonous process, it is easier to pay a flat rate and have someone else do it for you. Higher page ranking sites provide a higher page rank to your site as well, and considering a site doesn’t simply gain page rank without links to it, your link will be seen more often in that high traffic environment. When choosing the service make sure you can enter more than one title, description, categories and keywords. Always check the open directory site if a site similar to yours has already been registered or has already been denied submission on it. The reason for this is that you want to rotate the title and description among the directories. You should submit your link to big directories like DMOZ, Yahoo, or Best of the Web. Make sure you receive a submission report and snapshots of the submissions. As such, numerous and various kinds of information are being submitted and requested to be published on it. If you don’t receive emails from the directory owners this is a good indication that your site is not really being submitted. Search engine optimization is a way for you to increase the amount of traffic you get coming in from search engines.

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Hottest method of looking for private information are reverse phone number free directories. If the article submission software is not truly automatic, you are still taking a lot of time to do the submissions, although it can speed up the process some. Essentially, it makes possible for you to make use of a mobile phone number and browse the internet for the information about its owner. The easiest way to do this is to go, one by one, to each of the article directories and fill out the required information, and when you are finished, they will send you a confirmation email. Afterward, providing that number is listed with a phone service you can dig up some kind of information, sometimes it is not much but it might offer you some new ideas where to look next. Some of the more common and grave mistakes that web owners commit during the submission process is their inability to determine what a site that passes the standard and regulation is. Mobile phones technology is without doubt one of the technologies that have made awesome advances in the last few decades. A lot of the article directories are proud of their website and when they allow automatic submitters to submit articles to their site, the quality of the articles tends to go down, as spammers try to submit as many articles as possible, many times of poor quality, for the sake of getting their backlink to propagate over the web. Cell phones and especially the internet have revolutionized methods of communication. Two articles that are helpful and informative are:

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3 Things You Must Do Before You Submit To Article Directories

Here are some common reservations about submitting to article directories that new writers have:

Q - Why would I submit articles for free when I want to be selling these to magazines?

A - As a new freelance writer, the more you write the better you will become and that will make my writing more desirable to the magazine markets. Every portion of communication is today managed automatically, and we can even locate a mobile phone by tracking it with GPS system. The easiest way to do this is to sign up for many of them in the same sitting, as most of them require a confirmation email in order to complete the sign up phase. But this also means that each time you use your cell or regular phone you leave a trace in certain places. As a general rule, never ever submit a site that has a duplicated content or any link address that contains similar pages. This frightens some people, while it makes others incredibly happy. When you have finished signing up with the article directories, all of the confirmation emails should have come in. While some people see it as a means of invading their right to privacy others consider it to be a means to faster locate people after natural catastrophes or related circumstances. Q - What about time?

A - According to ezinearticles. When the prepaid mobile phones first appeared you could buy the card with the basic phone and simply use it without registration. More experienced contributors can elaborate on more benefits, but as a new writer article directories don’t sound too bad. While it is still an option in some countries, western countries like the US, Europe and Australia are increasingly strengthening their hold on restricting who uses mobile phones and why. Give yourself a goal and work towards submitting a certain number of articles in a 1 month period. It has especially gain momentum following to nine eleven, and is going to likely carry on in the following years to an even larger extent. To qualify for the submission of the website to this kind of a web directory, the following steps can be followed:

1. With the ever increasing ability to get a hold of private information with reverse phone number directories we are moving towards the time in which the private information will be more and more easy to capture. Signing Up With Article Directories and Submitting to Article Directories

When you go to most of the article directories in the list in the Appendix, or when you find them online, most of them will require that you sign up to be an article author or submitter. As expected the federal government has a personal info protection regulations that manage the utilization of reverse phone number free services and protect your personal privacy rights. Nevertheless, there is the issue of how well can such regulations keep in touch with the continuously increasing rate of scientific progress. While you are waiting for the confirmation emails to come in, continue to sign up with the rest of the article directories, assembly-line style. At some point, not far from now, it is certain that a more rigorous regulations regulating related technologies is going to be needed and ownership of it controlled with more scrutiny. Article Directories: Why New Freelance Writers Should Submit to Article Directories

If you are fairly new to the game of article writing, you may not know what an article directory is or why and how it will help on your freelancing journey. Nonetheless, the helpful part of it is that growing number of people are watchful about identity theft and more careful of giving away their private information. Get your articles picked-up by publishers and exposure to their readers/audience. Additionally it would be a huge mistake to consider that a reverse phone number directories are going to cause you only trouble. However, if your article submission strategy is instead to write a few number or articles, but submit them to multiple article directories, it might be in your best interest to look into purchasing quality article submission software. We can use them in any number of ways from making use of them for business purposes to looking for a long lost relatives without paying $1000s to the private detectives, reverse phone number free directories can help you make your daily life more safe and stress free.

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So you have created an attractive website which has enough potential to earn you some profit, now what? This is a question most people ask themselves when they think about web promotion. As you may know making a successful website requires a lot more than just design skills and programming know how, it takes internet marketing knowledge to take your site from zero to being publicly known by thousands in a short period of time; if you feel lost regarding this topic don’t worry, many people do. But the benefits don’t end at traffic, most directories list the sites within their database in order of highest page rank to lowest. Lets explain basic steps to get your site noticed. Make sure you receive a submission report and snapshots of the submissions. The web is built by a series of connections between websites, these connections are better known as links, these links take visitors from one site to another related and complementary site, this procedure is not only followed by humans but by search engine spiders which look for new sites to discover several times a day. We recommend that you pay attention the following factors when considering a directory for your submission:

The Google PageRank or Alexa Rating of the Directory. Search engine spiders are also called web crawlers, they are guided by links from site to site; this is basically all the knowledge you need to get your site indexed since the more links you have pointing to your site the better chances you will have of getting it indexed in the search engines. Purchase one of the many link directory submission software packages out there. Once you are finally indexed it is time to start working in the quality of your links, the anchors used, relevancy and number of them. They’re run by busy people trying to make money. Why put so much emphasis on links you may ask? Simple, links are a critical part of your off-page optimization, without these votes your website will not get noticed, won’t get page rank and won’t get traffic which is the most important factor. By contacting these sites, you can easily establish a link trade that will be mutually beneficial for your site as their traffic is at a much higher conversion rate then you will find through the search engines as well. When it comes to links the best type are “one way” links because they are harder to get compared to reciprocal links which may be manipulated by webmasters in order to influence their ranking in the search engine result pages. Browse through the directory and find sites that are very similar to yours and submit to the same category that they have submitted to. There are several methods used to acquire these one-way links however one method remains constant because of its effectiveness, that method is called: directory submission. There are countless free directories to choose from (just type free link directories into any search engine). With the huge amounts of content and new sites being added to the web every minute it is hard to keep track of everything so online directories help categorize this content and make it easy for search engine crawlers to find new sites. Simply use Google or MSN to search for directories. These directories are able to provide one-way links and valuable page rank depending on the category your site will be listed at. The process of enforcing these rules on your website is known as search engine optimization. Prior to submitting your site to these directories it is important you do some research and find out what keywords are best for your site using keyword research tools such as Wordze or Wordtracker; once you have a good list of terms (also known as anchors) you want to rank for, then proceed to submit your site using these keywords in the title field, this is done so that your site will show up in the SERPs for the terms you have chosen. Remember to change your anchors during each submission to avoid being sent to the sandbox for “link spamming” the search engines, having a wide variety of keyword rich anchors will help you rank better for the core term related to your site. Remember to change your anchors during each submission to avoid being sent to the sandbox for “link spamming” the search engines, having a wide variety of keyword rich anchors will help you rank better for the core term related to your site. When using directory submissions you will see an increase in links and traffic to your site.

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In this article we show you how to promote your web site for free using reciprocal links and online directories. Granted they work better with MSN and Yahoo, but I still personally see results with Google. Reciprocal Link Meaning

Firstly, what does ‘reciprocal link’ mean?

Reciprocal link means that a web site links to yours and you link to theirs. This type of link exchange is most often free since both sides have something to gain. Now that we have established that search engine optimization is important in your Webmaster pursuits, we must now discuss ways to go about doing it. Whilst there are many reciprocal link exchange services online, it is simple enough to do yourself and thereby save money. Each additional link will increase your page’s rank in the eyes of the search engine and for this reason, it is important to get as many links as possible. Building reciprocal links for your online company or business is necessary if you are going to get any free traffic to your web site. Many sites are rejected due to inappropriate descriptions. Promoting Your Website With Links

Whether you want to promote your small or work-at-home-based internet business or indeed any type of web site, your first call should be link trading. Your use of SEO can literally make or break a large part of your business. The beauty of link trading is that it is a free, simple and very effective way to promote your business which is recognised by Google and therefore can increase your position in a related search. In other words they don’t want to see purchased links or links that have the same description attached to it over and over. Where many small business web site owners go wrong in this area is that they desperately gather every possible link; this may seem a good idea because your name will be ‘everywhere’ but, alas, it is not a good idea because if you link to a bad site Google will lower your place in a related search. This ensures that the information is helpful and does not overlap. Google and other related search engines count for most of the traffic to your web site so play fair!

Links from related web sites with high Google Page Rank are the best way to promote your web site for free so long as you play by the rules:

Here are a few tips on what Google looks for in determining your ‘Page Rank’ and ultimately your place in the results of a related search :

1. Many people depend on directories the way society depends on the library system. Links from Blogs and press releases are likely to increase the traffic to your web site. Due to this reason, many firms and experts are paid thousands of dollars by online businesses in order to have it done in a proper manner that is conducive to the operation of their business. Links from ‘link trading farms’ and ‘banner exchanges’ are likely to decrease your rank. This will put your link and description with other similar links and descriptions thus making the link more relevant to your site. The reason being that your are getting a link from a web site which has a subject not related to your own. Before I continue, let me quickly define Link Popularity (link pop) for you. org web sites add ‘importance’ to your web site and will help your search engine position. If you are doing a lot of directory submissions a good resource is found at OneWayTextLink. Links to your site using some of your keywords. It is when one site includes a link to another site and that site places a back link in return. ws’ are worth far more than an animated banner. Chances are, quite a few will accept your link if it is unique and contains solid information. Links from a related web site that has a good Google Page Rank are worth their weight in Gold!

Finding Link Partners. Your submission will either be accepted or rejected, depending on the quality of you site, and whether it is relevant to the directory you are submitting to. Go to Google and type link:http://www. Don’t get greedy… play it smart and you will be rewarded with greater search engine rankings and more traffic. com replacing the ’sitenamehere’ with the domain name of your competitor. As you may know making a successful website requires a lot more than just design skills and programming know how, it takes internet marketing knowledge to take your site from zero to being publicly known by thousands in a short period of time; if you feel lost regarding this topic don’t worry, many people do. You will now be shown a list of web sites that link to your competitor; visit each one of these sites and assess their Page Rank - you want to exchange reciprocal links with the highest ranking sites if possible. The Submission Process

There are basically three ways that you can carry out the submission process. You can find out a Page Rank by installing the Google Toolbar. They should be SEO friendly, meaning the directories should link directly to your website, not go through any kind of redirect. If you’d rather not install the Google toolbar you can get a nice, simple program from www. It brings you targeted traffic: This category has some overlap with organic traffic but the two terms apply to two different things. com that will tell you the Google PR of any web address you type into it. Most of the directories that require a link back exist only to gain link weight for themselves and are not worth your time. How To Request A Reciprocal Link

Once you have found a site with good PR (start with sites with PR2 and work your way up the ranks as yours increases), request a link trade with a nice email such as the one below:

Dear Colleague

I am writing to request a link exchange on behalf of www. Search engine spiders are also called web crawlers, they are guided by links from site to site; this is basically all the knowledge you need to get your site indexed since the more links you have pointing to your site the better chances you will have of getting it indexed in the search engines. com, a new online store that focuses on the sportswear market and offers discounts of up to 50% and free shipping worldwide. These directories are able to provide one-way links and valuable page rank depending on the category your site will be listed at. I believe your web site would appeal to the same visitors as ours and ask you to consider linking to us at www. The best way by far to build up your website’s reputation in the eyes of the search engine is to go through a process known as link building. com I would appreciate you letting me know whether you are accepting new link and / or when the link has been posted. Prior to submitting your site to these directories it is important you do some research and find out what keywords are best for your site using keyword research tools such as Wordze or Wordtracker; once you have a good list of terms (also known as anchors) you want to rank for, then proceed to submit your site using these keywords in the title field, this is done so that your site will show up in the SERPs for the terms you have chosen. For your convenience I have added a title, description, URL and keywords below. With the huge amounts of content and new sites being added to the web every minute it is hard to keep track of everything so online directories help categorize this content and make it easy for search engine crawlers to find new sites. Your Signature text

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Another way to promote your web site for free is to get listed in related online directories. Finally, always choose the regular link option (one way) rather than the reciprcol link option. To find out which directories you should list in, go to Google and type the subject of your web site followed by ‘directory’. We also recommend that you avoid the directories which require a payment for a site to be included. For the best results in your reciprocal link building campaign, it is advised you submit to the top 10 results. First of all, let’s shed some light on what a back link and a directory are. How To Add A Link To Your Website

Not all links are reciprocal - some online directories do not require a link from your site to theirs=easy and free ! However, most links are reciprocal which means you will need to add a link to their web site on your own. (You can see page rank and find out if a site has been indexed by Google very quickly by downloading Google’s tool bar). For persons who want to trade a lot of links, we suggest you create a seperate ‘Links’ page or contact us for a quote

Adding one or two links to a page is relatively simple and can be achieved by following the instructions below :

1. Listen, there is such an overwhelming number of link directories out there, that if you start paying for your submissions, you will quickly empty your bank account. Cut and paste the code provided by your link partner. The trouble here is that if a lot of people are buying featured links for a particular category, you may still be pushed quite a way down the list. Typical code looks something like this :

href=”http://www. Sign in to your favorite search engine and type in “free link directories”. ws Affordable Devon web design

2. If you want to save money, don’t have time to create loads of free content and want to improve link popularity without shelling out lots of money try submitting your site to general one-way link directories. Once you have copied the code you need to add it to your web site. A one way links or a link exchange is considered a free link. To do this, open the folder where you store your web site files and locate the page you want the link to appear on. One best way of achieving such popularity is building back links by submitting the site to web directories. Make a copy of this page in case you make an error. Submitting your website to hundreds of link directories can be tiresome. Right click the page file and ‘Open With - Notepad’. Once your site is included in a directory the listing is permanent and you will receive traffic everyday. You will now see a lot of ‘funny writing’ which is HTML - the coding language of a web site. Only the best directories should be used in order to keep the links as high quality as possible. Scrolling through the HTML of your page, find a suitable place to paste the link then click ‘Save’. The ODP is maintained by community editors who evaluate sites for inclusion in the directory. Now double-click the file and you will see where you have added the link (if it looks strange you have added the link in an incorrect place and need to move it). If you do 100 directory submissions every day, that doesn’t appear natural to a search engine because they could see you getting 100 new links each day. Finally, upload the changes to your web site so that the ammended page appears online. There are thousands upon thousands of link directories out there to choose from. This is done by ‘FTP’ which you can learn about at www. While you should do your best to provide a quality site for your customers and the future of selling is in social networking and intimate relationship building, it just isn’t practical for some.

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Link directories exist to help websites exchange links. These links are also called reciprocal links. With almost 400 different categories containing almost 6000 links in total you know that they have to be doing something right to be so popular amongst the general population!

Another great thing about the www. If website A and website B want to exchange links then website A links to website B and website B links to website A. A directory is a compilation of links that are organized in a way to make it easy to search on. This way both the websites benefit. (You can see page rank and find out if a site has been indexed by Google very quickly by downloading Google’s tool bar). The value of reciprocal links in terms of search engine optimization may not be much. Link Building Through Web Directories - 5 Tips On Submitting To Directories For Maximum SEO Effect

When submitting to directories there are several things you need to consider to make sure that you maximize the link popularity you receive from each directory. Link directories exist only for one purpose. Choose titles that you know will bring valuable traffic if you ever ranked for the term. They are a meeting place for website owners who want to do link exchanges with like-minded people. Chances are that if they see either of those two things, your link will be discounted. The other website owners won’t complain if you request a link. Just keep in mind that search engines will not penalize you because of your incoming links, but your outgoing links can do much harm to you. They will gladly exchange links with you. When it comes to links the best type are “one way” links because they are harder to get compared to reciprocal links which may be manipulated by webmasters in order to influence their ranking in the search engine result pages. Link Directories - For The First Links:

Many established web site owners would not exchange links with you unless your home page or links page or both have a page rank. For a site that has just been launched this is impossible. There are plenty of web sites that will offer to do your submissions for a fee, but be careful, as some of them are quite spammy. To quickly boost the link popularity of your website register with link directories and start exchanging links with the numerous websites listed there. Many sites are rejected due to inappropriate descriptions. The owners of these websites have registered at the link directories to specifically get link exchanges. Due to this reason, many firms and experts are paid thousands of dollars by online businesses in order to have it done in a proper manner that is conducive to the operation of their business. This is the easiest and quickest way to get links for your website. Right click the page file and ‘Open With - Notepad’. Other Linking Options You Should Explore:

Of course there are numerous other methods of getting links apart from link directories and web directories. It in addition keeps scammers and “junk” websites out of the mix. You can submit articles in article directories. org web sites add ‘importance’ to your web site and will help your search engine position. Post useful solutions and opinions on forums and leave a signature with a link to your website behind,

3. By paying one price for the initial submission and never having to pay again for additional submissions to directories is what you want. Answer questions At Yahoo Answers,

4. If you decide to pay for a directory listing make sure the directory has a good page rank and has a proven traffic record, this way you know that the money you spent is well worth it. Buy links from sites, which have high page ranks

5. There is always a charge for featured links (this is one of the ways that link exchanges make their money). Run ads on online newspapers, popular websites and forums. Fourth, mix up the descriptions. The methods listed above are effective in getting good quality one-way links. The reason for this is that you want to rotate the title and description among the directories. Though some options may be ruled out if you are on a tight budget. This will put your link and description with other similar links and descriptions thus making the link more relevant to your site. Some of them like article writing and submitting to directories is a time consuming process but even for this you can use automated software to do the work for you. Using Link Directories to Increase Google PR

What is a link directory?

Here’s what DMOZ, the popular “Open Directory Project” has to say about what they do: The Open Directory Project is a web directory of Internet resources. Then again some website and forum owners won’t allow you to post a link back to your site to prevent spammers from wrecking their websites. Listen, there is such an overwhelming number of link directories out there, that if you start paying for your submissions, you will quickly empty your bank account. In the early days of the web it was ridiculously easy to get links. I recommend anywhere from 5-30 per month depending on how much time you have. Spammers have unfortunately queered the pitch for genuine website owners. These are great methods of driving traffic to your site. A newbie website owner will be quickly discouraged if their links requests are turned down one after another by webmasters who can’t distinguish a genuine website owner from a spammer. Remember to change your anchors during each submission to avoid being sent to the sandbox for “link spamming” the search engines, having a wide variety of keyword rich anchors will help you rank better for the core term related to your site. Link exchange directories fill the need for free link exchanges between website owners with out being termed as pests, spammer or being outright rejected. There are several methods used to acquire these one-way links however one method remains constant because of its effectiveness, that method is called: directory submission. You can get loads of links from like-minded individuals at link directories. Once you are finally indexed it is time to start working in the quality of your links, the anchors used, relevancy and number of them. Link directories are a blessing in disguise for newbie webmasters and even veterans looking to boost their link popularity. A description is not an advertisement and should never contain superlatives or excessive marketing hype. With patience, persistence and will you can get hundreds of back links to your website from thousands of website owners. The best way by far to build up your website’s reputation in the eyes of the search engine is to go through a process known as link building.

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